Partner Update - Advertising
April 19, 2007
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Kickstart '07 Update


 Kickstart '07 Update

Ia ora na Partners!

We would like to update our Partners on the progress of Tahiti Tourisme North America's Kickstart ’07 campaign. As you know, Kickstart '07 is an online co-op tactical program, funded by Tahiti Tourisme North America and our participating opt-in co-op Partners: Air Tahiti Nui, Happy Vacations, Islands Escapes by Goway, Islands In The Sun, Pleasant Holidays, Swain Tours, and Tahiti Legends.


This co-op campaign has been running since the beginning of January and is set to conclude at the end of April, 2007. We have placed rich media and animated banners on high performing sites for Tahiti advertisements. Placements are continually optimized to drive strong traffic to the Kickstart landing page.

Lead generation has been running strong and, to-date, each of the six partners have averaged 13 leads per day, 7 days a week. The following breakdown details types of leads received by each partner.

Kickstart ’07 rotation leads received Jan-Mar

Kickstart “$1698 Special Offer Package”        372
Planner Leads                                              709
Phone Leads                                                 83

Total leads per partner = 1,164!

Jan-Mar leads per day (Divided by 90 days) = 13

We are very pleased that while adding a sixth partner for this year’s program, the campaign is still delivering strong numbers in terms of leads per partner. We look forward to sharing the complete campaign results at the conclusion of the campaign!

To view examples of banner display ads, click here

To view the Kickstart Campaign landing page, click here.




  
 

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For more information, please contact us at media@tahiti-tourisme.com


Tahiti Tourisme North America - 300 Continental Blvd, Suite 160, El Segundo, CA 90245 - Info@Tahiti-Tourisme.com